Tongue-in-cheek location advertising – The“Best of the West 3.0” campaign – the companies for the location
Our location partners are ambassadors for the economic location that is the Heinsberg county. Successful businesses from various industries who describe their location as being at the “western tip”. They emphasize the claim that Heinsberg county is not only the westernmost tip of Germany, but also offers tip-top conditions for businesses. They discuss the factors shaping their commercial activities at the local hubs as part of the WFG location advertising campaign – in a humorous manner typical of the people from that region. Because being tongue in cheek and not taking oneself too serious are traits even newcomers like to adopt. It makes the region endearing and liveable, creating a success-oriented, communicative and motivated atmosphere at businesses. Our local partners can sing you a song … err, we mean … tell you a story about this in the third edition of the “Best of the West” campaign.
contact:
Axel Wahlen
T: +49(0)2452 / 13 18 26
F: +49(0)2452 / 13 18 50
wahlen(at)wfg-kreis-heinsberg(dot)de
